Happy new year, again! Cue the yearly reading challenges, resolutions, and pledges to read more!
Maybe not, though.
This year, we all seem to want the universe to please cut us a break. It appears that many people have taken the initiative to carve out some guilt-free, time for rest in the upcoming months, and for some avid readers, this means cutting down on how many books we’re aiming to read by 2022.
Although I personally don’t plan on scaling back my reading this year—there’s only so much reading my “slow-reader” butt can cut down on before I’m not reading anything 😅—the idea of slowing down how much literature I’m consuming brings to mind a question I ask myself often: how much do I read for the sake of content for my blog and YouTube channel?
How often have you looked at your blog statistics and actually wondered how many of the viewers were impacted by your posts?
This question, or rather, something similar to it, was posed by one of my favorite (and grossly underrated) Youtubers Nathan Zed.
In a recent video, he spoke on end about how people, specifically creator-types like musicians and internet personalities, want to claim the number one spot in their respective fields. Nathan went on to cite how some of these people pine for first place so bad that they resort to moves like buying followers or making public pleads to their fans to help them achieve just that.
It’s all a bit disconcerting. As creators, they rightfully want to be acknowledged, but don’t they also want to be genuinely impactful? What will people remember of their work if they never even connected with it in the first place?
While listening to Nathan’s points, my mind predictably began applying them to the blogosphere. I questioned myself,
“How often do I actually wonder if people were impacted by my posts?”